Meta Ads

Page: Meta Ads

Advertising

Ads

Get discovered before they go looking

Meta Ads helps your business reach customers where they already spend time, building brand awareness, creating interest, and reconnecting with people who have previously visited your website or interacted with your brand.
Meta Ads

Why Meta

Where the demand that gets searched for is created

Plenty of people don't know they need your product until they see it. Meta is the channel for that — and the most effective place to reappear for anyone who already showed interest.

Targeting by profile

Age, location, interests, behaviors and life events. We can speak to a very specific audience without them searching for anything.

Retargeting that recovers sales

Most people don't buy on the first visit. We show your ad again to anyone who's been on your site — and that's usually where the best return lives.

The creative is the campaign

On Meta, the video or image matters more than any technical setting. We produce the assets in-house and refresh them before your audience gets tired of seeing them.

Available formats

Every placement calls for a different kind of asset

A fifteen-second vertical video doesn't behave like a feed image. We adapt the message to each space instead of recycling the same asset everywhere.

Facebook and Instagram Feed

Image or video with copy in the main space. The most versatile format, and the one that best tolerates a message that needs some explaining.

Best for: offers, launches, lead generation.

Reels and Stories

Full-screen vertical video. It’s where most of the attention is today and where cost per reach tends to be lowest.
Best for: brand building, younger audiences, quick demos.

Advantage+ and catalog

Campaigns where Meta‘s system distributes budget automatically, and ads that show products from your catalog based on what each person viewed.

Best for: online stores with a wide inventory.

Messages and forms

Ads that open a conversation in Messenger or WhatsApp, or capture details without leaving the app. Less friction, more leads

Best for: quoted services, appointments, personal attention.

Our process

How we build and maintain your campaigns

01

Audiences and message

We define who we’re talking to and what we’re saying. We prepare two or three different angles to find out which one lands in your market.

02

Setup

Business Manager in your name, pixel and Conversions API installed, catalog connected if it applies, and campaigns structured by objective.

03

Creative production

Copy, images and video produced by us in the formats each placement needs. Multiple versions from day one.

04

Optimization

We scale what performs, shut off what doesn’t, refresh creative before fatigue sets in, and send you a monthly report with next steps.

Pricing structure

One monthly payment, split with complete transparency

The more you invest, the larger the share that goes straight into your Meta ads.

The initial work builds

Business Manager in your name, pixel and Conversions API installed, audiences defined, catalog connected if it applies, and the first round of creative.

The monthly work maintains

Scaling what performs, shutting off what doesn't, refreshing creative before fatigue, cleaning up audiences, and the monthly report with next steps.

Tier 1

Up to $2,500

in monthly investment
60%Goes directly to Mata Ads.
40%CyberGlobalNet's service cost: campaign management, content creation, optimization and monthly reporting.
Tier 2

$2,501 – $5,000

in monthly investment
70%Goes to Meta Ads.
30%CyberGlobalNet's service cost for management, content, optimization and reporting.
Tier 3

$5,001 and up

in monthly investment
80%Goes directly into Meta Ads to maximize campaign performance.
20% CyberGlobalNet's service cost for full management and reporting.

Frequently asked questions

About Meta Ads

Do you produce the videos and images, or do I supply them?

We produce them; it's included in the service. If you have your own material — photos of your work, team footage, customer testimonials — we'll use it, because real content usually outperforms stock.

Do I need an active Facebook or Instagram page?

You need a Facebook page to advertise at all, and ideally an Instagram account linked to it. If you don't have them, we create and configure them as part of the initial work. You don't need to post daily for the advertising to work.

Why do my ads stop working after a few weeks?

It's called creative fatigue: the same audience has seen the asset too many times and stops responding. That's why the monthly work includes refreshing creative before performance drops, rather than waiting for the problem to appear.

Does Meta work for businesses that sell to other businesses?

It can, but with different expectations. It works very well for brand awareness and for recovering site visitors. If your goal is generating direct sales leads, it usually makes sense to start with Google and use Meta as support.

Can I run Meta alongside Google?

It's the combination that tends to work best. Google captures people already searching for you; Meta builds the awareness that makes more people search. We manage both under one strategy and one report.

Other platforms

Meta rarely works alone

Google Ads

Be first when your customer has already typed exactly what they need into Google.

ChatGPT Ads

The newest channel: appear inside ChatGPT’s answers, where competition is still light.

Free audit

Already spending on Facebook or Instagram?

We'll review your ad account with no obligation and tell you straight what's performing, what's costing too much, and what we'd change first.